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Global User Growth Lead

CoinsShanghai, CN

MarketingLeadOther5+ yrs
Source-verified: read directly from this employer's own lever job board, not a repost.HybridPosted (24 months ago)Last verified (today)

At a glance

Location
Shanghai, CN
Workplace
Hybrid
Pay
Not published by the employer
Employment type
Other
Experience
5+ years
Education
Bachelor (required)
Job family
Marketing
Seniority
Lead
Posted by employer
6 September 2024
Last verified open
7 September 2026
Region and country
CN
Team
Marketing
Listed via
Lever

What the employer wrote

Responsibilities • Defining and evolving a standardized global marketing/growth experiment affiliate framework across relevant marketing channels growth, responsible and service for the general market strategy and growth goal.

• Mapping out global affiliate marketing/growth strategy initiatives and experiments for the relevant motion, pulling out key insights of crypto industry analysis.

• Involving and working closely with CEO, the marketing team and other relevant teams such as product/Operation etc.

• Lead the new products growth and drive a high volume revenue growth, sign up affiliate marketers in top regions we identified.

• Responsible for global expanding growth channels, including evaluating and expanding new online and offline channels in regions such as EU regions, some key asian countries.

• Manage and supervise the company’s global affiliate expense budget, ensuring the ROI of Global marketing.

Requirements • Over 5 years of experience in finance/crypto industry with hands-on experience and resources of key clients, affiliate in top regions KR, VN, JP, TR and others.

• Bachelor degree or above in marketing major or relevant equivalent majors.

• Demonstrate deep understanding of crypto industry and being sensitive about market with strong market analysis skill.

• Proficient in creating promotional plans and using various promotion methods.

• Fluent in English is a must.

• Proven track record of leading and managing successful teams.

Where this record came from

Read from Coins's own Lever job board on , and last confirmed still open on . The employer published it on 6 September 2024. Jobsearch.ing did not write, edit or rank this posting, and does not vet the employer. View the original posting.

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