Amazon Account Manager 亚马逊运营经理

Italic 正在深圳招聘一名亚马逊账户经理，负责管理 Italic 的亚马逊店铺日常运营、销售表现和账户健康。这个岗位适合有亚马逊运营经验、数据驱动、执行力强的人，能够把 Listing、广告、库存、绩效和平台合规管理得清楚有序。

工作职责

- 管理亚马逊 Seller Central 日常运营，包括 Listing 创建与优化、变体管理、A+ 内容、品牌旗舰店维护。

- 监控账户健康、绩效通知、政策合规和申诉处理，确保账户安全。

- 制定并执行广告策略（SP、SB、SD），管理预算、竞价、关键词和投放效果。

- 跟踪销售数据、转化率、ACOS、TACOS、库存周转等关键指标，输出周报和月度复盘。

- 协调 FBA 库存计划、补货节奏、IPI 分数和超龄库存清理，与物流团队对接入库发货。

- 管理促销活动（Coupon、Deal、Prime Day、黑五网一等大促报名与执行）。

- 监控竞品、价格、排名和评论变化，及时调整策略。

- 处理 Buyer-Seller Messages、A-to-Z 索赔、退货和差评跟进，维护店铺声誉。

- 整理并维护运营 SOP、广告操作手册和问题处理流程，降低交接成本。

- 及时反馈 Listing 被 suppressed、广告异常、库存断货风险和账户警告等运营风险。

任职要求

- 常驻深圳，能够与内部团队（产品、物流、品牌）紧密协作。

- 2 年以上亚马逊 Seller Central 运营经验，熟悉后台操作全流程。

- 有实际的 Amazon PPC 广告投放和优化经验，能独立管理广告预算。

- 熟练使用 Excel / Google Sheets 进行数据分析和报表输出。

- 书面沟通清晰，能够用英文处理亚马逊客服和卖家支持 Case。

- 有较强的数据和结果导向意识，能从数据中发现问题并提出解决方案。

- 有条理，稳定可靠，希望寻找长期稳定的工作。

- 能够在 Listing 优化、广告管理、库存协调和绩效监控之间灵活切换。

加分项

- 有品牌备案、透明计划、Project Zero 或 IP 保护相关经验。

- 使用过 Helium 10、Jungle Scout、Keepa、Sellerboard 等第三方工具。

- 熟悉 FBA 费用结构、入库配置、Shipment ID 追踪和索赔流程。

- 中英文沟通能力出色。

- 有家居、生活用品或 DTC 品牌的亚马逊运营经验。

- 了解 Shopify 与亚马逊的多渠道协作模式。

Italic is looking for an Amazon Account Manager in Shenzhen to manage day-to-day operations, sales performance, and account health for Italic's Amazon store. This role is for someone with Amazon operations experience, a data-driven mindset, and the ability to keep listings, advertising, inventory, and platform compliance well-organized.

RESPONSIBILITIES

- Manage day-to-day Amazon Seller Central operations, including listing creation and optimization, variation management, A+ content, and Brand Store maintenance.

- Monitor account health, performance notifications, policy compliance, and appeal handling to keep the account secure.

- Plan and execute advertising strategies (SP, SB, SD), managing budgets, bids, keywords, and campaign performance.

- Track sales data, conversion rates, ACOS, TACOS, inventory turnover, and other key metrics; produce weekly and monthly performance reports.

- Coordinate FBA inventory planning, replenishment timing, IPI scores, and aging inventory clearance; align with the logistics team on inbound shipments.

- Manage promotions (coupons, deals, Prime Day, Black Friday / Cyber Monday registration and execution).

- Monitor competitors, pricing, rankings, and review changes; adjust strategies promptly.

- Handle Buyer-Seller Messages, A-to-Z claims, returns, and negative review follow-ups to protect store reputation.

- Organize and maintain operational SOPs, advertising playbooks, and issue-resolution workflows to reduce handoff friction.

- Flag operational risks early, including suppressed listings, advertising anomalies, stockout warnings, and account health alerts.

REQUIREMENTS

- Based in Shenzhen and able to work closely with internal teams (product, logistics, brand).

- 2+ years of Amazon Seller Central operations experience with familiarity across the full backend workflow.

- Hands-on Amazon PPC advertising experience with the ability to independently manage campaign budgets.

- Proficient with Excel / Google Sheets for data analysis and reporting.

- Clear written communication; able to handle Amazon customer service and Seller Support cases in English.

- Strong data-driven and results-oriented mindset; able to identify problems in the data and propose solutions.

- Organized, reliable, and looking for a stable long-term role.

- Comfortable switching between listing optimization, advertising management, inventory coordination, and performance monitoring.

HELPFUL BUT NOT REQUIRED

- Experience with Brand Registry, Transparency, Project Zero, or IP protection.

- Experience with third-party tools such as Helium 10, Jungle Scout, Keepa, or Sellerboard.

- Familiarity with FBA fee structures, inbound placement, shipment ID tracking, and reimbursement claims.

- Strong Mandarin and English communication skills.

- Experience running Amazon operations for home goods, lifestyle, or DTC brands.

- Understanding of Shopify-Amazon multi-channel collaboration.